HOW TO START A TAILORING BUSINESS IN NIGERIA

Going into tailoring business would not be a bad idea for a start. Come to think of it, many people sow clothes, wear clothes of different design, quality and grade.

You just have to look for which section or level you fall into and work towards it. Going into tailoring business has grown to another level, now tailors are not just tailors, they are Fashion Designers.

he opportunities for a sewing shop include generalized as well as specialized tailoring shops that specialize in bridal clothes, or bespoke suits or party dresses or only dress costumes.

You can specialize in making kid’s dress (communion and other party dresses) with beautiful embroidery or make custom fitting pants for guys.

How to start a tailoring business in Nigeria

A simple checklist for starting a tailoring business

1.Make a business plan for your shop

For any business, a business plan is the first thing you have to make. A business plan will include most of the things you will be doing 6 months, 1 year and even 10 years from the start of your business.

But first of all you have to decide on the type of garment you will make, or alter or your area of specialization.

You may be staying in an area where people prefer to wear mostly ready-made clothes and they are not bothered about the fit of the clothes.

 In this case you have to target cloth alterations. In which case you will have to ensure that the volume of alterations will be enough to justify a separate rented space.

If a shop is not viable you will have to limit your operations to a room in your house.

Write down the overall expenses you will have to incur in starting this business and create a detailed plausibility study as to whether a shop will be a profit making business.

The expenses will include rent, office supplies, tools and equipment, insurance, maintenance expenses like electricity, telephone, accountant or other professional assistance if using.

Study the rates charged in other tailoring shops around you and decide on yours. Check out how many work you will get realistically every month.

 Calculate the money you can make. Compare this with the expenses you will be incurring and this will tell you the feasibility of the business

2. Get the necessary training

This could be business training or sewing training

Even if you have been sewing for a long time you will not know some of the tricks and techniques only privy to the experts in this business.

 This can be learned by joining an already established business which is doing the same job as you plan to. If they do not want to hire you as a manager or a tailor, you can offer to work for free – you need the experience not the money at this stage

If you feel not so sure about your sewing you can get the necessary training from a good sewing school near you. A few months of training can make you an expert.

A business owner who knows the technical aspects of sewing cannot go wrong in running it well- even if you do not plan to sew in your business.

YOU CAN ALSO LEARN GRAPHIC DESIGN

3. Decide how much fund you need to get started and how to get it

Consider expenses like rent, employee salaries, equipment, other running expenses

Decide how you will get the fund – you can get a bank loan especially for women entrepreneurs. Cooperative credit societies will give loan for starting small businesses like yours.

 If you have an asset you may pledge it if other avenues are not open.

The best way to fund your business is to ask your relatives or friends for a loan.

 If you can convince them of the profitability of your business they can give you some loan at a lower interest rate and at a lower risk. But do not let business and money come between relationship.

Many a relationship has soured because someone lend another money and that one didn’t (Or couldn’t) return it.

4 Decide on the location of the business

Location can be one of the main determinants in the success of any business.

A tailoring shop or clothing alterations store is best located in a residential area.

 If you are located in an area with mostly office you may struggle to get customers.

If you have a mall with heavy footfall of women, this may be the best place though the rent may be high and you may end up with lose.

A small place in residential complexes maybe the best place to start this business. The advantage of this business is that this can be started out of a very small space (say 200 sq. feet)

READ: 5 GREATEST OBSTACLES TO SUCCESS AND HOW TO DEFEAT THEM

5. Decide on a name

This is a very personal thing. Like naming your kid. Many people name their shop after their own name. E.g Ted Tailor or after something they love – Butterfly design tailors. Find an appealing name.

6. Get the legalities right

Consult a knowledgeable person for the legalities involved in starting a small business in your area. Register your business.

Open a bank account; You will need a current account with overdraft facilities. The bank may ask for your registered documents and tax number (Social Security Number, Permanent account number etc..)

You will need to maintain the necessary books like Cash Receipts Journal, Cash Disbursement Journal, Check Register and keep files for advertising, office supplies and miscellaneous operations

7. Get the equipment needed

The minimum requirement in a tailoring shop is an industry grade sewing machine and an overlock/serger machine.

The home sewing machine would not do for professional sewing though small alterations from home can be done for clients with these.

 The home machines are mostly made for only a few hours of continuous work and this is not how much you will need the sewing machine for.

You need a big table for cutting and storage shelves for storing fabrics patterns and other sewing tools. Check-out the posts on the sewing tools and embroidery tools you will need for various purposes.

Do not splurge too much on the interior of the shop but you will have to ensure that the customer who comes will be comfortable in the layout of the store.

A separate space/ room with a closable door is necessary as a fitting room.

 This privacy is a minimum requirement for a professional shop. But this can be done away with, in a less professional set up where extra space is impossible.

 Some tailoring shops manage with a separate cubicle made with detachable side walls and a curtain in the place of door

Sewing is messy and the cloth storage is even more. Ensure that the customer who come to your shop doesn’t see the clustered shop and get the wrong impression.

 A curtain strategically placed can help. Or get big storage shelves which can be closed

A dressing form (mannequin), collection of lining materials and sewing trims are extra supplies which can add value. You also need bags for delivering goods.

Most professionals will have name labels which are attached to the finished goods. Business cards are a necessity rather than an option

8. Get the employees needed for the business

If you have decided to start small you can sew for the clients yourself. When you get more work you can hire employees; first on a part time basis and then full time.

Some tailors who are working in other shops maybe willing to come to your shop on a part time basis.

There are also tailoring shops operating by hiring women who work from home. They are given piece rate; when work is there it is send to their houses and they complete it and send it back to the shop.

 The tailors can be hired more cheaply this way because the women can work from home.

You will have to be extra vigilant that the work is up to your standard. Most of the time the cutting will be done at the shop and only the final sewing is done at houses. Sometimes only embroidery work or hand sewing parts are given out.

But you may have already decided that you will have permanent tailors and cutters and you will be managing and not sewing.

When hiring tailors and cutters to get the good ones you may have to give them piece rates which are mostly on the higher side.

 If you get fresh tailors without much experience you may have to give them the necessary training to ensure that they sew professionally.

The small work involved in sewing like attaching hooks and hemming are given to assistants who are hired for lesser pay

Conduct detailed interviews with sewing test. Inspect the work for best dressmaking practices and good finishing.

In this industry quality work is the most important thing.

If you compromise on the quality of sewing, that will be the beginning of the end of your tailoring business

9 Decide on a service policy for the shop

A rude response or two by your employee to a valued customer can end your business prematurely. A written customer care policy manual is important.

This will ensure that everyone in your business knows how to behave with customers and how to react to their sometimes rude demeanor.

I have felt put off by behavior of staff in some of the shops I have been to and maybe they didn’t know that they are offensive and will be losing a customer because of their attitude.

Getting the employees in on the ‘customer is king mentality’ is important from the day one for the success of your tailoring business

One important thing with a tailor shop is adherence to a strict timely delivery. If you cannot make/alter clothes on time you should not take the order or commit on the time.

A disappointed customer can badmouth about your business resulting in a lessening of orders. But that does not mean that they are allowed to take advantage of you.

Get the policy of your shop clear and written in the bill or somewhere visible in the shop so that your customer can be aware of it. policies like ‘no extra alterations after 2 days of taking the product from the shop’ or ‘we will keep the product for 15 days from the date of completion and no more’ etc

10. Marketing your tailoring business

Word of mouth is the best marketing for a tailoring shop. If you have satisfied customers, you may not even need a marketing policy. They will market for you by way of good words to their friends and relatives.

When starting new you will need to let people know that the shop is open and services are available. Printed pamphlets which can be dropped in the postboxes of localities or inserted inside newspapers are the best marketing for local tailoring shops. You can print posters to be displayed in apartment complex notice boards

After a point you may want to expand into related businesses like dry-cleaning pickup center or dyeing or boutique or monograming. This growth will bring more revenue to you without much additional expenses

If you have the space, you may also start peripheral businesses like a boutique or a sewing school. Checkout the posts How to start a Boutique and how to start a sewing school business for these ideas.

CONCLUSION

It takes a lot of guts to start any business. When you bring that business to the success point nothing can beat it.

 It is great feeling being able to take your business to success and grow it to a level where it can sustain you. Go ahead.  Make that leap with faith and courage.

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